Retail Communication Strategy

Marketing Toolbox

It is essential to open up all channels of opportunity and marketing whilst reducing costs and maintaining effectiveness. Mobile marketing is proving to be one of the most powerful, engaging and interactive communication tools available in today’s market. Its success is down to the personal nature of the content and the ever-present handset that is now a part of customers everyday life.

Our Marketing toolbox provides you with an array of tools to contact your consumer and promote your business in areas such as:

• Special offers
• Promotions
• Cross-selling
• Mobile website
• Newsletters

Features:

• Integrated, comprehensive marketing campaigns using SMS, voice, MMS, Wap Push and email.
• Custom build of mobile web site
• Bluetooth marketing technology
• Interactive and personalised capabilities
• One web interface that controls all elements of your marketing campaign
• Provide full MIS and control to the client

Uses:

• Alerts and reminders i.e including keyword auto responses
• Appointment scheduler and confirmation
• Competitions
• Mobile vouchers
• Text to mobile web site
• Mobile advertising
• Onsite promotion

Curved Air can deliver a bespoke, comprehensive marketing campaign to stand alone or in conjunction with traditional marketing routes.

There is no limit to the product suite as a marketing communication tool.

Customer Service Communication

It is more important than ever to provide a first class service to all of your customers. Curved Air provide you with the tools to ensure the customer is involved in every step of their customer journey. The aim is for your service to be more responsive, more productive, more cost effective and more streamlined. Curved Air will mobilise existing paper and human based processes into one based on real time and mobile.

Features:

• Contact the customer at each stage of journey through SMS, IVR or email
• Provide the customer with information at any point the customer desires
• Confirm all order details to reduce errors, wasted time and journeys

Uses:

• Provide store information
• Order confirmations
• Product availability
• Delivery dates and times
• Customer satisfaction completed at the end of any customer journey

Using our technology platforms we can integrate with your systems and create bespoke solutions for your processes.